Plot Your Customer Journey
A strong understanding of the story your customers follow when they decide to buy your product will strengthen your marketing strategy.
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MINDSET OVER MATTER
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Team Lee Lee
4 min
Eating Culture and The Joy of Baking
Black History Month is here. Started in 1976, it is a time when we make space to pay homage to the rich, deep history of African Americans
Kristina Marie
2 min
Our Three Favourite Treats to Celebrate Black History Month
The Fresh Pressed Coffee Team have collaborated with many startups and founders over the years. Today I feel inspired by Eat the Culture.
Kristina Marie
4 min
Four Basics of Content Marketing
The success of samurai swords comes from a rigid flexibility. There's an amazing book about it called The Craft of the Japanese Sword by...
Kristina Marie
1 min
I bake therefore I am
Despite the dozen or so media clippings and various accolades, For Mr. Lee Lee, it’s just about the baking.
Pan Martinez
3 min
Why gifting rugelachs could be the best gratitude gift ever
The Gift of GIFTS. After all: The only transcendent unleavened rugelach I’ve found are made in Harlem by a baker named Lee Lee Smalls.
Ari Reisner
5 min
Resistance is futile - A #CheatDay Walking around CBGB's and Morningside Park...
A cheat day is a scheduled break in a diet. Social media has increased awareness of these days off, among those who aim to gain muscle.
Kristina Marie
3 min
Eye on the Prize: Smart Marketing Goals
Eye on the Prize: Time to learn. Get ready to start. Some gimmicks are useful. SMART is a useful gimmick.
Learn to set smart SMART goals.
Kristina Marie
2 min
Why Craft Beer and Specialty Coffee are Soulmates
Much like those behind craft beer, the roasters and distributors of speciality coffees actually care about their product #coffeetribe
Desiree Reid
2 min
Sustainability and the Playground: A Contemporary Romance
Sustainable business practices have everything to do with sustaining the whole Human Environment.
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